Hello, I’m Alex! I’m a UX Designer who creates user-friendly products and services.
Recent works
PebblePad
Empowering item discovery with Gen AI summaries
Examples of content which requires two-dimensional layout are images required for understanding (such as maps and diagrams), video, games, presentations, data tables (not individual cells), and interfaces where it is necessary to keep toolbars in view while manipulating content.
DESIGN SPRINT • GEN AI • IOS & ANDROID
+1.1%
ATC CONVERSION
75%
FOUND HELPFUL
Ambiguity is always a risk, so when a project is stuck, I want to identify where the uncertainty lies before proposing how to resolve it. (Spoiler: it usually involves testing with end users!)
My strengths
My standards for good user experience are high, but they’re clear, not arbitrary. My colleagues know what good looks like because I make it explicit. And I mentor the people around me, even when it’s not in my job description.
Qualifications
2026
Practitioner Certificate in User Experience
BCS, The Chartered Institute for IT
2025
Leadership Training for Results
Dale Carnegie Training
2022
Foundation Certificate in Agile
BCS, The Chartered Institute for IT
2020
Foundation Certificate in User Experience
BCS, The Chartered Institute for IT
What others say
I had the pleasure of working with Alex as part of the product team at PebblePad. As a UX researcher, Alex combined real thoroughness with genuine passion for understanding users — not just running studies, but caring about getting the insight right.
One thing that stood out: Alex kept meticulous, detailed records of every piece of research conducted — a level of rigour that made findings easy to trust, revisit, and build on over time. That discipline paid off across the eight different teams Alex supported, each with its own priorities and context. Juggling that many stakeholders without losing depth or consistency in the research is genuinely hard, and Alex made it look straightforward.
Alex is the kind of researcher who elevates the work around them — rigorous, reliable, and driven by real curiosity about users. Any team would be lucky to have that combination.
Michaela Heigl, VP ProductExamples of content which requires two-dimensional layout are images required for understanding (such as maps and diagrams), video, games, presentations, data tables (not individual cells), and interfaces where it is necessary to keep toolbars in view while manipulating content. It is acceptable to provide two-dimensional scrolling for such parts of the content.
Example Person 2, PebblePadExamples of content which requires two-dimensional layout are images required for understanding (such as maps and diagrams), video, games, presentations, data tables (not individual cells), and interfaces where it is necessary to keep toolbars in view while manipulating content. It is acceptable to provide two-dimensional scrolling for such parts of the content.
Example Person 1, PebblePadExamples of content which requires two-dimensional layout are images required for understanding (such as maps and diagrams), video, games, presentations, data tables (not individual cells), and interfaces where it is necessary to keep toolbars in view while manipulating content. It is acceptable to provide two-dimensional scrolling for such parts of the content.
Example Person 2, PebblePad